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The Pillars of Pharmafield Group: Meet our Distinguished Employees
Pharmafield Group is supported by many pillars, valuable collaborators who continuously contribute to our success. As part of this new newsletter series, we have chosen to highlight some of these experts , the people who help shape the excellence of our partners. In addition, we invite you to revisit our previous newsletters for an even deeper insight into their work within Pharmafield, Pharminov, and DomPharm.
Mrs. Bérangère Cuvellier
Recruitment and Vacancy Management Manager
We are delighted to introduce you to one of the pillars of the Pharmafield Group entity, Mrs. Bérangère Cuvellier, who holds the position of Recruitment and Vacancy Management Manager . With a solid experience in the pharmaceutical field, Bérangère began her career as a medical representative before climbing the ranks to become Regional and National Director .
Her passion for the hospital environment and her commitment to the field have allowed her to develop remarkable skills in recruitment and human management. One of Ms. Bérangère Cuvellier's outstanding qualities is her ability to offer personalized support in her work, aware that each laboratory pursues specific objectives. She remains dedicated to guiding each company towards achieving its unique aspirations.
Outside of work, Bérangère devotes her time to her family and friends, and also volunteers on her village's festival committee. Her favorite motto, "Trust does not exclude control," reflects her meticulous and determined approach to every mission she undertakes.
Find Ms. Cuvellier and her entire team in our article: A look back at the impact of the Covid‑19 pandemic in the pharmaceutical and medical sector
Mr. Fabrice Fromentin
DROM COM Manager
Mr. Fabrice Fromentin holds the position of DROM COM Manager at Pharmafield. An expert in clinical studies and medical marketing , Mr. Fabrice has a specialization in pharmacy network management and medical visits , with a focus on overseas departments (DROM) and overseas communities (COM).
His expertise in immunology and his skills in local management, data analysis, as well as his in‑depth knowledge of the pharmaceutical market make him a valuable asset to our company. Mr. Fromentin has always succeeded in obtaining the lasting trust of our customers through his work and his skills, allowing us to strengthen our long‑term commitment to excellence.
Outside of work, Fabrice is an avid triathlon and running enthusiast, embodying a balanced and active lifestyle. His favorite quote, "The purpose of life is not the hope of becoming perfect, but the will to be better" by Ralph Waldo Emerson, reflects his determination to constantly improve.
Mrs. Sandrine De Sousa
Group Quality and Legal Director
Ms. Sandrine De Sousa is the Quality and Legal Director within our company. Ms. de Sousa has been a certified certification auditor for 10 years, having audited more than 45 laboratories per year for the certification of promotional information. Her invaluable expertise in compliance and quality is a valuable asset to Pharmafield Group and all its employees.
When Sandrine isn't at the office, she finds balance in her life through yoga and her passion for travel. Her favorite quote, "They didn't know it was impossible, so they did it" by Churchill, sums up her determined attitude and ability to face challenges with confidence.
Ms. Sandrine De Sousa on the Medical Device Charter: a commitment to quality and safety
Mr. Geoffroy Troles
SFE Manager
Mr. Geoffroy Trolès is our Sales Force Effectiveness (SFE) specialist at Pharmafield. Through his training and experience, he excels in mastering Business Intelligence tools such as MyReport, Excel, Power‑BI and Knime. He is also an expert in pharmaceutical CRM , with in‑depth knowledge of Veeva, OCE, PMP, Solupharm and OpenPharma.
His valuable experience includes the complete implementation and management of networks, from market research to sectorization, including full CRM configuration, as well as activity and results analysis.
Outside of work, Geoffroy is passionate about sports, particularly CrossFit and running. He also has an interest in theater and literature. His favorite quote, "Success is not final, failure is not fatal: it is the courage to continue that counts" by Winston Churchill, reflects his dedication to persevering and overcoming challenges.
Find an interview with Mr. Geoffroy Troles in an article dedicated to our SFE pole .
Mrs. Wahiba Meraane
Director Pharmafield Pharmacy (Pharminov)
We are honored to highlight Ms. Wahiba Meraane, Director of Pharmafield Officine (Pharminov), a true expert in the pharmacy ecosystem . With exceptional experience, she masters the global strategy of pharmaceutical laboratories in pharmacy implementation and development.
Her achievements speak for themselves, with a significant contribution to the market share gain of generics over originator drugs in pharmacies, reaching up to 60% in just 4 months. In addition, she played a key role in the creation of the pharmacist client portfolio of our partner laboratories, a major lever for their growth. Over the past 3 years , she has been the architect behind the opening of 5,000 pharmacies for one of our partners. Her expertise extends to the complete construction of the logistics and commercial plan , from back office to sales, allowing laboratories to establish themselves in pharmacies.
Ms. Meraane is proud to contribute to the growth of our partner laboratories thanks to our field sales forces , perfectly integrated into their DNA.
Wahiba is also passionate about travel, art, music, reading, and nature. Her personal motto, "This is heaven, every day, even if sometimes it's hell," reflects her positive outlook and determination to enjoy every moment.
Ms. Meraane recently spoke in an article on our website dedicated to the use of a Call Center to cover vacant sectors during the absence of your pharmaceutical representatives.